Need help finding a high-quality and trustworthy SEO expert? We rated companies that have expertise in working with Lawyers and analyzed the data to give you our list of the best SEO companies for Law Firms.
Best SEO Companies for Lawyers
Why Lawyers Need SEO
The
most significant reason for lawyers and their companies to have their websites
optimized for search engines (SEO) is to increase visibility to potential
clients.
The
legal profession is extremely competitive, and unless organizations pay to
market their landing pages, they won't generate much business from organic
searches unless they invest time and effort into ensuring that their on-site
SEO allows them to rank well on search engine results pages (SERPs).
What
is the reason for this? First, if a potential client is looking for a lawyer in
their area, they're likely to do some research to discover an experienced
lawyer who can provide professional counsel, but they're less likely to look
past the first few pages of search results. This means that the better a
lawyer's site's SEO is, the more leads they'll get in the form of potential
clients.
Let's
imagine a person is seeking a DUI attorney in their hometown. Unless they get a
suggestion from a friend or coworker, they'll most likely open their browser
and type in "DUI lawyer" followed by the city's name, such as
"San Diego."
There
will be a number of law firms that specialize in DUI representation in San
Diego, but which ones are to appear first in the results? The ones who have
taken the time to fine-tune a landing page to rank highly for “DUI lawyer San
Diego”.
Those
who have spent time fine-tuning a landing page in order to rank well for
"DUI lawyer San Diego."
Law
firms get leads and growth from several diverse channels, and it’s still
important that a lawyer has a good reputation in their industry, but having
your site copy optimized to rank highly in organic search results is a
steadfast technique to capture the eyes of more prospective clients.
Golden Advice in SEO for Law Firms
Think
about the best way your law firm can respond to a website visitor’s questions.
This might contain clear descriptions of your services, transparent pricing, or
client testimonials. Also, make sure that the content and answers on your site
are up-to-date.
Think
about it from the viewpoint of your potential clients. If they land your
website, they’re maybe wondering:
is this motorcycle injury lawyer near me?
is this texas truck accident lawyer?
Is this law firm in Maryland?
Does this law firm practice criminal law?
Can this law firm service my particular need?
Is this law firm any good?
Is this law firm within my price range?
Do I want to do a contract with this law firm?
We hope that by providing you with these recommendations, we will be able to help you grow your law firm through organic search and SEO.