INFOBIP has been named a CPAAS market leader for the second year in a row

INFOBIP has been named a CPAAS market leader for the second year in a row

On June 30th, 2024, Infobip achieved a significant milestone by being recognized as the leading CPaaS provider for the second consecutive year.

Infobip..exceptional execution capabilities and comprehensive vision

According to Poslovni Dnevnik, Infobip, the Croatian global cloud communication platform, has once again emerged as the foremost leader in the CPaaS market (Communication Platform as a Service), as noted in this year’s Gartner Magic Quadrant™ for Communications Platform as a Service. Infobip's recognition underscores its exceptional execution capabilities and comprehensive vision.

Gartner’s latest report on the top trends in business communication services for 2024 highlighted the increasing prominence of generative artificial intelligence (GenAI): "The rise of generative artificial intelligence throughout 2023 has significantly impacted various technology domains."

A survey conducted by Gartner among Chief Information Officers (CIOs) and technology executives identified several key benefits expected from digital technology investments, including enhanced customer experiences, improved margins, revenue growth, business alignment and risk reduction, and increased employee efficiency.

commitment to innovation

Founded in the small Istrian town of Vodnjan, Croatia, Infobip has grown exponentially and now boasts its own AI Hub system dedicated to AI-driven consumer experiences that effectively address business challenges. Infobip was also at the forefront of launching CAMARA-compliant network APIs through the GSMA Open Gateway initiative, demonstrating its commitment to innovation.

"As Silvio Kutić, CEO of Infobip, explained, companies are increasingly prioritizing business outcomes, purchasing experiences, and cloud consumption models when investing in communication services," remarked Gartner. "Infobip's continuous innovation across all levels enables companies to digitally transform their customer interactions in today's expanding CPaaS market," Kutić added.